• Actress Gloria Swanson, 1924, gelatin silver photograph, Courtesy Condé Nast Archive. 
© 1924 Condé Nast Publications.
    Actress Gloria Swanson, 1924, gelatin silver photograph, Courtesy Condé Nast Archive. © 1924 Condé Nast Publications.
  • On George Baher's yacht. June Cox wearing unidentified fashion; E. Vogt wearing fashion by Chanel and a hat by Reboux; Lee Miller wearing a dress by Mae and Hattie Green and a scarf by Chanel; Hanna-Lee Sherman wearing unidentified fashion, 1928,
gelatin silver photograph. Courtesy Condé Nast Archive © 1928 Condé Nast Publications.
    On George Baher's yacht. June Cox wearing unidentified fashion; E. Vogt wearing fashion by Chanel and a hat by Reboux; Lee Miller wearing a dress by Mae and Hattie Green and a scarf by Chanel; Hanna-Lee Sherman wearing unidentified fashion, 1928, gelatin silver photograph. Courtesy Condé Nast Archive © 1928 Condé Nast Publications.
  • Marlene Dietrich, 1934, gelatin silver photograph. Courtesy Condé Nast Archive © 1934 Condé Nast Publications.
    Marlene Dietrich, 1934, gelatin silver photograph. Courtesy Condé Nast Archive © 1934 Condé Nast Publications.
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An exhibition of the images of iconic fashion photographer Edward Steichen will open at the National Gallery of Victoria in October.

The National Gallery of Victoria will stage the first Australian exhibition of fashion’s most influential photographer Edward Steichen from October 18 until March 2 next year. The exhibition ‘Edward Steichen and Art Deco Fashion’ will show over 200 of Steichen’s original photographs, drawn from the vast Condé Nast Archive through the Foundation for the Exhibition of Photography, alongside more than 40 Art Deco fashion garments and accessories which showcase the glamour and modernity of the period.

Tony Ellwood, NGV Director, said, “Edward Steichen and Art Deco Fashion is the first major Australian retrospective dedicated to Steichen’s iconic Condé Nast work produced in the 1920s and 1930s. Steichen’s evocative images are regarded as among the most striking in early-to-mid-20th century photography and his fashion work in particular revolutionised the genre of fashion photography. This exhibition provides a rare opportunity to view such a large body of his work and to see up close the intricate details of outstanding Art Deco fashion items which highlight the interplay between fashion and photography.”

The exhibition will present Steichen’s pioneering modernist fashion photography and celebrity portraiture, produced during his 15 year career as chief photographer for Condé Nast’s magazines Vanity Fair and Vogue. During this period he put his talents and prodigious energy to work, creating a legacy of unequalled brilliance as he photographed the world of high fashion and stars of contemporary popular culture including Marlene Dietrich, Joan Crawford, Charlie Chaplin, Katherine Hepburn, Clara Bow, Louise Brooks, Greta Garbo, Gary Cooper, Winston Churchill and George Gershwin.

Steichen’s images transformed fashion photography and influenced generations of photographers, capturing the sophistication of the newly liberated ‘modern woman’ and encapsulating the chic beauty and avant-garde style of the Art Deco movement. Renowned as an innovator and master of lighting, his practice bridged the transition from photography's early soft-focus, pictorialist style to clean, crisp modernism.

Echoing the aesthetics of Steichen’s photographs, this exhibition will also celebrate the fashion of the period with over 40 Art Deco garments and accessories by leading designers of the day including Chanel, Lanvin, Madeleine Vionnet, Madame Paquin and Callot Soeurs. The elegance of old Hollywood glamour and high-end fashion will be seen through a range of pieces - including swimsuits, coats, evening gowns, beach pyjamas, dresses, hats, bags and shoes, as well as an early example of Chanel’s little black dress - drawn from the NGV Collection with select loans from private collections.

Art Deco style developed in response to changing lifestyles and ideals following the First World War. Typically characterised by sleek, geometric lines, rich colours and luxurious adornments, these new forms represented a shift away from traditional values. In fashion, hemlines rose and hairstyles became shorter, culminating in the infamous mid-twenties ‘flapper’ style.

Edward Steichen and Art Deco Fashion will also display rare copies of Vogue and Vanity Fair which demonstrate the way Steichen’s photographs appeared on the magazine page. The exhibition is organised by the Foundation for the Exhibition of Photography (FEP), with the National Gallery of Victoria. Edward Steichen and Art Deco Fashion will be at NGV International (180 St Kilda Rd, Melbourne) from October 18 until March 2, 2014. It’s open from 10am until 5pm, and is closed Tuesdays. Admission fees apply: Adult $12; concession $10; family $30.

On George Baher's yacht. June Cox wearing unidentified fashion; E. Vogt wearing fashion by Chanel and a hat by Reboux; Lee Miller wearing a dress by Mae and Hattie Green and a scarf by Chanel; Hanna-Lee Sherman wearing unidentified fashion, 1928,
gelatin silver photograph. Courtesy Condé Nast Archive © 1928 Condé Nast Publications.
On George Baher's yacht. June Cox wearing unidentified fashion; E. Vogt wearing fashion by Chanel and a hat by Reboux; Lee Miller wearing a dress by Mae and Hattie Green and a scarf by Chanel; Hanna-Lee Sherman wearing unidentified fashion
, 1928, gelatin silver photograph, Courtesy Condé Nast Archive, 1928 Condé Nast Publications.



Actress Gloria Swanson, 1924, gelatin silver photograph, Courtesy Condé Nast Archive. 
© 1924 Condé Nast Publications.
Actress Gloria Swanson 1924, gelatin silver photograph, Courtesy Condé Nast Archive © 1924 Condé Nast Publications.


Marlene Dietrich, 1934, gelatin silver photograph. Courtesy Condé Nast Archive © 1934 Condé Nast Publications.
Marlene Dietrich, 1934, gelatin silver photograph. Courtesy Condé Nast Archive © 1934 Condé Nast Publications.

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