Apple announces Shot on iPhone Macro Challenge winners

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Apple has announced the winners of its Shot on iPhone Macro Challenge.

The competition, which was open to users of the iPhone 13 Pro and iPhone 13 Pro Max, asked photographers to 'capture the little things, in a big way'.

Winning images from around the world are showcased on and on Apple's Instagram feed. Some of the winning images will also be featured in Apple's 'Shot on iPhone' campaign, which includes billboards and in-store advertising. Photographers whose work is used in the campaign will be paid a licensing fee.

You can see some of winning images below. The full list of winning images appears here.

“Hidden Gem” by Jirasak Panpiansin, Thailand.
“Hidden Gem” by Jirasak Panpiansin, Thailand. "This tiny, shimmering liquid jewel is delicately nestled at the base of a leaf after a tropical storm, almost imperceptible to the human eye. This is nature encapsulated: a world of beauty and wonder made minuscule.” Instagram: @joez19.
“Volcanic Lava” by Abhik Mondal, USA.
“Volcanic Lava” by Abhik Mondal, USA. "One day, during a regular evening walk, I went to a grocery store, where I noticed a bouquet of flowers. This beautiful sunflower caught my attention with its intricate details, including the presence of contrasting colours from the centre toward the edge of the petals. I immediately decided to take the bouquet home and capture the beauty of it.” Instagram: @abhik_mondal_photos.
“Leaf Illumination” by Trevor Collins, USA.
“Leaf Illumination” by Trevor Collins, USA. "This one instance was during the sliver of golden hour when the sun is shining directly into my window, illuminating all of the tiny cells in each leaf. The leaf depicted is from a fiddle-leaf fig that sits on my desk, where I get to see it all throughout the day.” Instagram:


"Sea Glass" by Guido Cassanelli, Argentina. "Sea glass is eroded by thousands of miles traveling around the oceans to the shores of the world. It looks like something strange is happening inside the one placed in the centre – it looks like amber. I really love that texture.” Instagram:
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