Fujifilm Instax launches retro SQ40

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Fujifilm has announced the Instax SQ40, the Japanese company's latest square format instant camera, that adds the retro stylings of the Instax 40 to the square format.

Image: Instax
Image: Instax

There's also a new 'Sunset' film option featuring a variety of film borders with soft colour gradients designed to be reminiscent of a serene, peaceful sunset and a new color option (brown) for the Instax Mini Evo camera lineup.

The SQ40 features an automatic exposure function that senses the level of ambient light to optimise the shutter speed, a selfie mode and compatibility with the instax Up! App.

Image: Instax
Image: Instax

The SQ40 uses 62 x 62mm Instax Square film and will be available in June at a recommended price of $229. The brown Instax Mini Evo Hybrid will set you back $299 and will be available from the end of June. 

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