The world's most instagrammed locations have been revealed
It's one of the biggest social media platforms, recently announcing an astounding milestone of 375 million members.
It has also created an entirely new type of marketer - the influencer, and helped popularise countless destinations - leading to a new type of pressure as many tourist hotspots strain under increasing visitor numbers.
And now instagram has revealed the top 10 most 'grammed destinations of 2017 - and if you work for Disney you'd probably be pretty happy - four of the top 10 are Disney parks.
Disneyland, in Anaheim, California, came in at No.1, with Tokyo Disney at No.5, Disney's Magic Kingdom, Orlando at No. 6 and Disney California Adventure Park, also in Anaheim, at No.9.
Suprisingly it's a very U.S-centric list. New York's Time square is second, Central Park in third and the Brooklyn Bridge coming in at eighth. Rounding out the list is Las Vegas at 10. The sole foreign entries are both from France - the Eiffel Tower (4) and Louvre (7).
Australia's most 'grammed locations have also been revealed, and unsurprisingly, Sydney tourist hotspots have claimed the top 5 slots. There's probably few surprises that the most grammed spot is Sydney's Bondi Beach, with Surfer's Paradise the first non-NSW entry in at sixth.