Video: Crop, full frame, and medium format. Can you tell the difference?

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Given an opportunity to try the Canon M5 and Fujifilm GFX 50S, Landscape photographer Thomas Heaton decided to pit them against his trusty Canon 5D Mark IV, and pose a question - can you really tell the difference in the resulting images?

In case you were wondering, the Canon M5 is an APS-C sensor mirrorless camera that costs about $1,300, the Canon 5D Mark IV is a full-frame DSLR that costs about $5,000, and the Fujifilm GFX 50S is a medium format mirrorless camera that will set you back a cool $10,000.

In the video, Heaton shares an image from each, but without pixel-peeping at high resolution, it’s basically impossible to know which camera shot which.

Heaton's main point is that for most purposes we use our images for, it really doesn't matter. If you're just publishing on social media, like most people, then you don't really need a huge medium format sensor. It's only when you need to crop like crazy or plan to blow up your images supersize that it becomes important.

The overall message from Heaton is that 90% of a photo is down to the photographer - the camera you use is only a small(er) part of the puzzle.

You can see more of Heaton’s great videos by subscribing to his YouTube channel.

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