Born in New Zealand, raised in Sydney, Simon Davidson discovered photography at the age of 25.
His early years of photography were spent in the dark developing film and printing black and white images.
Moving to New York in the late nineties to assist fashion photographers Simon returned to Australia in the new millennium to further assist before dabbling in fashion photography himself. A chance excursion to a street drag racing meet one cold winter evening changed the direction of his carreer.
He has been photographing Australian custom car culture as a personal endeavour for the last decade. This new direction has allowed him a healthy editorial career in the V8 car scene leading to an advertising career.
While the cars are central to the project, the people and the characters are a rich source of material.
"Salt and Smoke," his latest project, is a journey from the stark expanses of the Bonneville and Lake Gairdner salt lakes to the tiny burnout pads dotted around Australia.
Simon takes outsiders past their preconceptions of hoons and petrolheads to reveal a world where a delicate and sometimes dangerous balance is struck between power, performance and control.